What Marketplaces are Supported by Unified Reporting?
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Quick answer
Unified reporting for Amazon Ads enables advertisers to collect and compare data across up to nine Amazon marketplaces, providing a consolidated view of ad performance and trends. This capability is especially valuable for those running campaigns in multiple regions, allowing for more informed analysis, strategy alignment, and clearer insight into cross-marketplace results—all within a single dashboard.
If you’re managing advertising across several Amazon marketplaces, unified reporting makes it much easier to track overall performance without logging into each account separately. Let’s look at how this coverage works and why it benefits advertisers working across multiple regions.
How Many Marketplaces Are Supported?
The unified reporting solution accommodates data from up to nine different Amazon marketplaces. This means advertisers can see key metrics—spend, sales, ROAS, and more—aggregated across all connected marketplaces in one dashboard. This consolidated approach streamlines the process of monitoring results, identifying trends, and benchmarking marketplace performance side by side.
Why Marketplace Coverage Matters
For sellers and agencies overseeing campaigns in multiple regions, having broad marketplace support removes much of the manual work needed to gather and combine reports. With all your Amazon advertising data conveniently presented, you can quickly spot which marketplace drives the best results, adjust regional strategies, and report holistic outcomes to stakeholders.
When Unified Reporting Makes a Difference
- Comparing trends across countries or regions to inform investment decisions
- Eliminating the need to export and merge reports from each individual marketplace
- Providing clients or management a seamless, organization-wide view of Amazon Ads performance
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Understanding which marketplaces are supported by unified reporting is key to maximizing your Amazon Ads oversight. Explore more about optimizing your multi-marketplace advertising strategy on our parent Amazon Ads Unified Reporting guide.